Wendy Chan and Accenture's Upwardly Global Partnership

9 Pages Posted: 16 Sep 2019

See all articles by Morela Hernandez

Morela Hernandez

University of Virginia - Darden School of Business

Mary Margaret Frank

University of Virginia - Darden School of Business

Abstract

Wendy Chan, a manager in strategy at Accenture, a global professional services company, was offered the opportunity to help build and formalize a partnership between Accenture and a nonprofit called Upwardly Global. The nonprofit provided job coaching services to work-authorized, college-educated immigrants, refugees, and asylees, helping them rebuild their careers in the United States and fully contribute their talents to the US workforce and economy. The two companies had already been partnering on a small scale, and Chan had been providing pro bono consulting to Upwardly Global on strategies to grow its impact. Chan was personally passionate about Upwardly Global's work, and she believed a partnership would be beneficial to both companies. At the same time, she worried about the career consequences of focusing on a nonprofit; she was unsure how Accenture's executives would react to her proposal; and she was excited but nervous about the possibility of executing a strategy she herself had designed, if the partnership went through. How would a partnership affect each company? What would success look like for the potential partnership? What would success look like for Chan?

Excerpt

UVA-OB-1285

Apr. 17, 2019

Wendy Chan and Accenture's Upwardly Global Partnership

Wendy Chan was a manager in strategy at Accenture, a global professional services company. Returning from maternity leave after the birth of her second child, Chan was offered the opportunity to help build and formalize a partnership between her company and a nonprofit called Upwardly Global. The nonprofit provided job coaching services to work-authorized, college-educated immigrants, refugees, and asylees, helping them rebuild their careers in the United States and fully contribute their talents to the US workforce and economy.

Accenture had been partnering with Upwardly Global on a small scale. As part of a process to determine if a larger partnership would be appropriate and mutually beneficial, Chan provided short-term, pro bono consulting services to Upwardly Global and advised its leadership on strategy to grow its impact.

During this project, Chan and her team saw opportunities for Upwardly Global to use technology to engage more stakeholders as well as to reach more individual immigrants and refugees who might use the nonprofit's services. She developed a blueprint to guide Upwardly Global to leverage these strategies to make its training programs more accessible and scalable.

. . .

Keywords: leadership, Accenture, Upwardly Global, immigration, underemployment, nonprofit, career, consulting, strategy, partnership, diversity, inclusion, volunteer, corporate citizenship

Suggested Citation

Hernandez, Morela and Frank, Mary Margaret, Wendy Chan and Accenture's Upwardly Global Partnership. Darden Case No. UVA-OB-1285. Available at SSRN: https://ssrn.com/abstract=3453528

Morela Hernandez (Contact Author)

University of Virginia - Darden School of Business

P.O. Box 6550
Charlottesville, VA 22906-6550
United States

Mary Margaret Frank

University of Virginia - Darden School of Business ( email )

P.O. Box 6550
Charlottesville, VA 22906-6550
United States
434-924-4432 (Phone)
434-243-5021 (Fax)

HOME PAGE: http://www.darden.virginia.edu/faculty/frank.htm

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