Leverage of Perceived Usefulness, Perceived Ease of Use, Information Quality, Behavioral Intention towards Intention to Use Mobile Banking
10 Pages Posted: 26 Jan 2020
Date Written: December 27, 2019
This analysis is aimed at evaluating 1. Perceived utility to the purpose of using mobile banking has a major effect, 2. Perceived ease of use has a significant impact on mobile banking purposes, 3. Data Performance has a significant effect to use mobile banking, 4. Behavioral Intention to use mobile banking has a significant impact, 5. Perceived value, perceived ease of use for mobile banking purposes, has a significant effect. The goal of this study is to decide which variables have the greatest impact on Mobile Banking Intention. Samples were obtained from 289 respondents involved in mobile banking and planning to use mobile banking shortly. The data were analyzed using SEM techniques and PLS tools, i.e. SmartPLS 3.0. The result shows that Behavioral Intention is the dominant influence on Mobile Banking and Information Quality Intention, though Mobile Banking Intention is not too influential.
Keywords: Perceived Usefulness, Perceived Ease of Use, Information Quality, Behavioral Intention, Intention to Use, Mobile Banking
JEL Classification: O30
Suggested Citation: Suggested Citation