Influence of Promotion, E-WOM, Tourist Attraction, and Services Transportation Service Bureau to Visit Tourists Interest
21 Pages Posted: 8 Jan 2020
Date Written: January 1, 2020
This research was conducted to find out and analyze the factors of the interest of visiting tourists which included the variables of promotion, E-WOM, attractiveness, and services bureau transportation services. The technique used in the sample is Smart PLS, with a sample of 200 respondents. Data collection using a questionnaire was carried out with Smart Partial Least Square, with Smart PLS 3.0 software. The results of this study have a significant impact between promotion, e-WOM, tourist attractions, transportation and service bureau of visit tourist interests.
Keywords: Promotion, E-WOM, Travel Attraction, Service Bureau, Tourist Interests
JEL Classification: Tourism
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