Assessing Monopoly Power or Dominance in Platform Markets

11 Pages Posted: 23 Feb 2020

See all articles by Koren W. Wong-Ervin

Koren W. Wong-Ervin

Jones Day; George Washington University

Date Written: January 26, 2020

Abstract

The proper assessment of monopoly power or dominance in platform markets is a hot topic of debate and study, including by competition agencies around the world and the multilateral organizations in which they participate. For example, the International Competition Network is currently gathering feedback from agencies and non-governmental advisors in response to its questionnaire on the topic. This note draws on the existing economics literature to provide responses to some of the key questions being studied. Topics include: whether to define one integrated market or two separate-product markets; the use of market shares as a proxy for monopoly power; potential barriers to entry such as network effects, data, user switching costs, and consumer biases (e.g., consumer inertia or default settings); and the role of multihoming.

Keywords: platforms, multi-sided markets, market definition, market shares, market power, dominance, consumer biases, barriers to entry, lock-in, network effects

JEL Classification: K21, I4, I5

Suggested Citation

Wong-Ervin, Koren, Assessing Monopoly Power or Dominance in Platform Markets (January 26, 2020). Available at SSRN: https://ssrn.com/abstract=3525727 or http://dx.doi.org/10.2139/ssrn.3525727

Koren Wong-Ervin (Contact Author)

Jones Day ( email )

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Washington, DC 20001
United States
2028793622 (Phone)

HOME PAGE: http://www.jonesday.com/en

George Washington University ( email )

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Washington, DC 20052
United States

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