Plastic Pollution in India: An Evaluation of Public Awareness and Consumption Behaviour

16 Pages Posted: 5 Mar 2020

See all articles by Kanwal D. P. Singh

Kanwal D. P. Singh

Guru Gobind Singh Indraprastha University

Aakriti Mathur

Guru Gobind Singh Indraprastha University

Date Written: July 30, 2019

Abstract

Plastic is a cost-effective, durable and easy to manufacture material and its usefulness and convenience has resulted in its ever-increasing demand. The demand for plastics has also been fuelled by the rise of the ‘use-and-throw’ culture resulting in much of the plastics being designed to be disposed after just one use. These single-use plastics, mostly used as packaging material, account for a substantial chunk of the total plastics manufactured today. However, most plastic is non-biodegradable and it takes up to a thousand years for certain types of plastics to decompose resulting in accumulation of plastic waste, much of it ending up in oceans, causing adverse consequences marine life. The scale of plastic pollution has become alarming with millions of tonnes of plastic waste existing in oceans today. Single-use plastics are the responsible much of this plastic waste and individual consumption behaviour and habits must change to reduce their demand. Presently more than 120 states across the world have some form of regulation on the use of certain types of single-use plastic. India has adopted plastic waste management rules and is committed to abolish all single use plastics in India by the year 2022. While regulating the manufacture and use of these single-use plastics through bans and taxes can influence consumer behaviour, these regulatory policies would be most effective when coupled with increasing the public awareness regarding the risks and harmful effects of plastic pollution, the need for such regulatory policies and the significant impact individual consumption choices can have on reducing the individual’s plastic consumption. This paper examines the public attitudes to combating plastic pollution in India, extent of awareness of plastic pollution, level of public satisfaction with government policy relating to plastic pollution and individual plastic consumption behaviour. The methodology adopted in this research paper is empirical and analytical and the authors will collect primary data through the means of a questionnaire to evaluate the public attitudes to combating plastic pollution in India, extent of awareness of plastic pollution, level of public satisfaction with government policy relating to plastic pollution and individual plastic consumption behaviour. The questionnaire was administered to a random sample of 110 respondents belonging to the age group of 18–77 years, selected from urban areas in India. The research paper shall examine the public attitudes to combating plastic pollution in India, extent of awareness of plastic pollution, level of public satisfaction with government policy relating to plastic pollution and individual plastic consumption behaviour and make recommendations for effective outreach programs regarding plastic pollution in India.

Keywords: Attitude to Plastic Pollution; Plastic Consumption Behaviour; Plastic Pollution Awareness

Suggested Citation

Singh, Kanwal D. P. and Mathur, Aakriti, Plastic Pollution in India: An Evaluation of Public Awareness and Consumption Behaviour (July 30, 2019). OIDA International Journal of Sustainable Development, Vol. 12, No. 07, pp. 25-40, 2019. Available at SSRN: https://ssrn.com/abstract=3548729

Kanwal D. P. Singh

Guru Gobind Singh Indraprastha University ( email )

New Delhi
India

Aakriti Mathur (Contact Author)

Guru Gobind Singh Indraprastha University ( email )

New Delhi
India

Here is the Coronavirus
related research on SSRN

Paper statistics

Downloads
68
Abstract Views
188
rank
357,620
PlumX Metrics