CJEU Rules on the Refusal Ground Concerning Marks Contrary to Accepted Principles of Morality
Journal of Intellectual Property Law & Practice, Forthcoming
3 Pages Posted: 2 Apr 2020 Last revised: 6 Apr 2020
Date Written: March 11, 2020
This case comment concerns the judgment of the Court of Justice of the European Union in Case C‑240/18 P Constantin Film Produktion GmbH v EUIPO of 27 February 2020. The Court of Justice considered the trade mark ‘Fack Ju Göhte’ as not being contrary to accepted principles of morality under Art 7(1)(f) of the Regulation 2017/1001, setting aside the previous judgment of the General Court and simultaneously annulling the decision of the Fifth Board of Appeal of the European Union Intellectual Property Office (EUIPO).
Keywords: Immoral trademarks, Offensive trademarks, Scandalous trademarks, Morality, Freedom of expression, Freedom of speech
JEL Classification: K39
Suggested Citation: Suggested Citation