Perspectives on the Activity of the Institutional Communicator

Logos Universality Mentality Education Novelty, Section: Political Sciences and European Studies, IV(2), 5-14, 2017. DOI/10.18662/lumenpses.1

Posted: 21 May 2020

Date Written: December 29, 2017

Abstract

Public communication is the type of communication intended to accompany the work of public institutions, with the primary purpose of satisfying the general interest. In general, the messages transmitted within this type of communication include public utility information designed to make citizens aware of the existence and work of public sector organizations. In the communication, information on the functioning and attributions of public organizations, the legality and the appropriateness of the decisions taken are communicated to the public, ensuring the transparency obligation of the public institutions. The article presents a theoretical synthesis on the role of the institutional communicator in public institutions.

Keywords: Institutional communicator; communication; audiences; trustful eputism

Suggested Citation

Sandu, Antonio Stefan, Perspectives on the Activity of the Institutional Communicator (December 29, 2017). Logos Universality Mentality Education Novelty, Section: Political Sciences and European Studies, IV(2), 5-14, 2017. DOI/10.18662/lumenpses.1, Available at SSRN: https://ssrn.com/abstract=3564059

Antonio Stefan Sandu (Contact Author)

Stefan cel Mare University

Suceava
Romania

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