IP and Open Innovation—Managing Technology Push and Pull

les Nouvelles - Journal of the Licensing Executives Society, Volume LV No. 2, June 2020

5 Pages Posted: 29 Jun 2020

See all articles by Bowman Heiden

Bowman Heiden

Center for Intellectual Property - Chalmers University of Technology, University of Gothenburg, and Norwegian University of Science and Technology; University of California, Berkeley - Coleman Fung Institute for Engineering Leadership

Ruud Peters

affiliation not provided to SSRN

Date Written: April 22, 2020

Abstract

Growing technology convergence and speed to market drives the need for a broader set of accessible technologies and IP. This creates market opportunities for increased technology collaboration as some firms and organizations can find expanded uses for their existing technology portfolios (i.e. technology push) whereas other firms look to resolve innovation gaps from sources outside of their own in-house operations (i.e. technology or market pull). Firms need to generate a sophisticated understanding of their future innovation needs based on an integrated approach that combines business, technology, and IP strategy. All technology driven firms are pushed to move from a closed to an open approach to innovation to remain competitive. To succeed, they need to consider all possible sources of innovation, both for development and commercialization. Fundamentally, open innovation is a strategic IP management approach that needs to be governed explicitly, not implicitly.

Keywords: IP, open innovation, technology push and pull, IP management, IP strategy

Suggested Citation

Heiden, Bowman and Peters, Ruud, IP and Open Innovation—Managing Technology Push and Pull (April 22, 2020). les Nouvelles - Journal of the Licensing Executives Society, Volume LV No. 2, June 2020, Available at SSRN: https://ssrn.com/abstract=3583024

Bowman Heiden (Contact Author)

Center for Intellectual Property - Chalmers University of Technology, University of Gothenburg, and Norwegian University of Science and Technology ( email )

Vasagatan 1
Gothenburg, 40530
Sweden

HOME PAGE: http://www.cip.gu.se

University of California, Berkeley - Coleman Fung Institute for Engineering Leadership ( email )

130 Blum Hall #5580
Berkeley, CA 94720-5580
United States

Ruud Peters

affiliation not provided to SSRN

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