The Emergence of eSports

14 Pages Posted: 30 Jun 2020

Date Written: June 6, 2020

Abstract

eSports has always provided an engaging viewing experience to an audience no longer tied to traditional media. This has propelled the massive growth in eSports viewership and audience numbers. Now that many leagues and tournaments have established a sizable audience, companies are shifting their focus towards monetizing this audience directly.

Keywords: emergence market, eSports, Indonesia

Suggested Citation

Achmad, Dion, The Emergence of eSports (June 6, 2020). Available at SSRN: https://ssrn.com/abstract=3620601 or http://dx.doi.org/10.2139/ssrn.3620601

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