Unsportsmanlike Conduct? The NFL's Response to the Kneeling Controversy
Michael Conklin & Christine Noel, Unsportsmanlike Conduct? The NFL’s Response to the Kneeling Controversy, 12 J. ETHICAL & LEGAL ISSUES (2019).
12 Pages Posted: 19 Jun 2020
Date Written: 2019
The National Football League (NFL) has faced some arduous challenges in the last few years. “Cord cutters” are cancelling cable television in favor of streaming options such as Netflix and Hulu. The NFL has received negative coverage of its handling of the Chronic Traumatic Encephalopathy (CTE) issue. Some have criticized the NFL’s response to off-the-field criminal actions by players. Additionally, a recent controversy over kneeling during the national anthem has some fans so mad they were burning their season tickets. This case study provides a concise background of the controversy, the NFL’s financial condition, and a comparison of how the National Basketball Association (NBA) is handling the same issue.
Keywords: NFL, Kneeling, National Anthem, Business Ethics, Public relations, Labor Law, Employee rights, NBA, Colin Kaepernick,
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