Hang Up on Stereotypes: Domestic Violence and Anti-Abuse Helpline Campaign

35 Pages Posted: 7 Jul 2020 Last revised: 16 Feb 2021

See all articles by Marco Colagrossi

Marco Colagrossi

European Commission, Joint Research Centre (JRC)

Claudio Deiana

University of Cagliari - Department of Economics; University of Essex - Department of Economics; Universita di Cagliari - Centre for North South Economic Research (CRENOS)

Andrea Geraci

European Commission, Joint Research Centre (JRC)

Ludovica Giua

European Commission, Joint Research Centre (JRC); University of Essex - Department of Economics

Date Written: July 6, 2020

Abstract

We estimate the consequences of a Government-led anti-domestic-abuse campaign launched in the midst of the COVID-19 pandemic on the number of calls to the Italian domestic violence helpline. In the week after the start of the campaign, we document a sharp increase in the number of calls. By exploiting geographical variation in the exposure to the campaign ads aired on public TV networks, we find that higher exposure is associated with an increase in the number of calls during the weeks after the launch of the campaign. Moreover, the effectiveness of the media campaign is hindered in areas where gender stereotypes are stronger, even when differentials in income and violence are accounted for. More efforts to break down gender stereotypes are needed to successfully increase domestic violence reporting.

Keywords: Domestic violence; Welfare policy; Gender stereotypes; COVID-19

JEL Classification: I18; I38; J12

Suggested Citation

Colagrossi, Marco and Deiana, Claudio and Geraci, Andrea and Giua, Ludovica, Hang Up on Stereotypes: Domestic Violence and Anti-Abuse Helpline Campaign (July 6, 2020). Available at SSRN: https://ssrn.com/abstract=3643922 or http://dx.doi.org/10.2139/ssrn.3643922

Marco Colagrossi

European Commission, Joint Research Centre (JRC) ( email )

Via Enrico Fermi 2749, Ispra, VA
Ispra (VA), 21027
Italy

Claudio Deiana (Contact Author)

University of Cagliari - Department of Economics ( email )

Cagliari, 09124
Italy

University of Essex - Department of Economics ( email )

Wivenhoe Park
Colchester, CO4 3SQ
United Kingdom

Universita di Cagliari - Centre for North South Economic Research (CRENOS) ( email )

V. S. Ignazio 78
Cagliari, 09124
ITALY

Andrea Geraci

European Commission, Joint Research Centre (JRC) ( email )

Ludovica Giua

European Commission, Joint Research Centre (JRC) ( email )

Via E. Fermi 2749
Ispra (VA), I-21027
Italy

University of Essex - Department of Economics ( email )

Wivenhoe Park
Colchester CO4 3SQ
United Kingdom

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