Influenza Vaccination Behavior and Media Reporting of Adverse Events

24 Pages Posted: 31 Aug 2020

See all articles by Ylenia Brilli

Ylenia Brilli

European University Institute - Economics Department (ECO)

Claudio Lucifora

Università Cattolica del Sacro Cuore di Milano ; IZA Institute of Labor Economics

Alessia Russo

BI Norwegian Business School

Marco Tonello

Catholic University of the Sacred Heart of Milan

Abstract

We study the role of media reporting of alleged adverse effects of influenza vaccination on adults' (aged 50 or more) decisions to vaccinate against the flu. We exploit the diffusion of news linking suspected deaths to the vaccine, during the 2014 vaccination campaign in Italy. Using daily variation in news items across the 2014 campaign and the previous year campaign, unaffected by media cases, we show that media reporting decreases flu vaccination by about 2.5% (78 fewer vaccinations per day). The effect, however, is short-lived, as it fades away after approximately 10 days from the news outbreak.

Keywords: influenza, vaccination, mass media

JEL Classification: I12, I18, J10

Suggested Citation

brilli, ylenia and Lucifora, Claudio and Russo, Alessia and Tonello, Marco, Influenza Vaccination Behavior and Media Reporting of Adverse Events. IZA Discussion Paper No. 13636, Available at SSRN: https://ssrn.com/abstract=3682950

Ylenia Brilli (Contact Author)

European University Institute - Economics Department (ECO) ( email )

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HOME PAGE: http://https://sites.google.com/site/brilliylenia/

Claudio Lucifora

Università Cattolica del Sacro Cuore di Milano ( email )

Department of Economics and Finance
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20123 Milano
Italy
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IZA Institute of Labor Economics

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Germany

Alessia Russo

BI Norwegian Business School ( email )

Nydalsveien 37
Oslo, 0442
Norway

Marco Tonello

Catholic University of the Sacred Heart of Milan ( email )

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