Sustainable Development and the Sustainability of Competitive Advantage: A Dynamic and Sustainable View of the Firm

12 Pages Posted: 20 Sep 2003

See all articles by Miguel A. Rodriguez

Miguel A. Rodriguez

University of Navarra - IESE Business School

J. E. Ricart

University of Navarra - IESE Business School

Pablo Sanchez

University of Navarra, IESE Business School

Abstract

Does the need for sustainable development hinder businesses' ability to create value? Is a firm's competitiveness negatively affected by considering that need? After quickly reviewing the main literature contributions on the relationship between business and society, and drawing from resource-based view of the firm and sustainable development literature, this paper presents a proposal for a dynamic and sustainable view of the firm. It shows how considering the changes introduced into the competitive landscape by sustainable development influences the way in which companies develop their resources, capabilities and activities, fostering the persistence of competitive advantages based on knowledge and innovation.

Suggested Citation

Rodriguez, Miguel A. and Enric Ricart, Joan and Sanchez, Pablo, Sustainable Development and the Sustainability of Competitive Advantage: A Dynamic and Sustainable View of the Firm. Available at SSRN: https://ssrn.com/abstract=368752

Miguel A. Rodriguez

University of Navarra - IESE Business School

Avenida Pearson 21
Barcelona, 08034
Spain

Joan Enric Ricart (Contact Author)

University of Navarra - IESE Business School ( email )

Avenida Pearson 21
Barcelona, 08034
Spain
34 3 204 40 00 (Phone)
34 3 280 11 77 (Fax)

Pablo Sanchez

University of Navarra, IESE Business School

Avenida Pearson 21
Barcelona, 08034
Spain

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