The Publisher’s Guide to Navigating COVID-19

What’s New in Publishing 2020

83 Pages Posted: 12 Oct 2020

See all articles by Damian Radcliffe

Damian Radcliffe

University of Oregon, School of Journalism and Communication; Cardiff University, School of Journalism, Media and Cultural Studies; The Tow Center for Digital Journalism part of the Graduate School of Journalism at Columbia University

Date Written: October 6, 2020

Abstract

This free-to-download report brings together the best examples we’ve seen of how news and media organisations have risen to meet the challenges of COVID-19. It looks at a range of tips and tactics to help all kinds of publishers, from subscriptions to eCommerce, the state of ad tech, and tools for building loyalty.

The Publisher’s Guide to Navigating COVID-19 report’s 80+ pages are split into seven chapters covering the pandemic’s impact on the media, what it means for subscription strategies, and how publishers are building loyalty and engagement.

It concludes with a chapter exploring the legacy of COVID-19; the structural issues it has accentuated, the trends it has accelerated, and what this means for publishers looking at their business plans for 2021 and beyond.

The report also comes packed with charts throughout and a comprehensive appendix, as well as recommendations for further reading.

Keywords: COVID-19, coronavirus, COVID, media, publishing, news media, digital media, innovation, tech, media economics, subscription strategies, engagement, journalism

JEL Classification: M30, M31, M37, M39, M00, M20, 041, 030

Suggested Citation

Radcliffe, Damian, The Publisher’s Guide to Navigating COVID-19 (October 6, 2020). What’s New in Publishing 2020, Available at SSRN: https://ssrn.com/abstract=3707033

Damian Radcliffe (Contact Author)

University of Oregon, School of Journalism and Communication ( email )

1280 University of Oregon
Eugene, OR 97403
United States

HOME PAGE: http://journalism.uoregon.edu/member/radcliffe-damian/

Cardiff University, School of Journalism, Media and Cultural Studies ( email )

Aberconway Building
Colum Drive
Cardiff, Wales CF10 3EU
United Kingdom

HOME PAGE: http://www.cardiff.ac.uk/people/view/201298-radcliffe-damian

The Tow Center for Digital Journalism part of the Graduate School of Journalism at Columbia University ( email )

3022 Broadway
New York, NY 10027
United States

HOME PAGE: http://towcenter.org/academics/damian-radcliffe/

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