Web Auctions in Europe

Posted: 21 Feb 2003

See all articles by Athanasia (Nansy) Pouloudi

Athanasia (Nansy) Pouloudi

Athens University of Economics and Business - Department of Management Science and Technology

Jochem Paarlberg

Erasmus University Rotterdam (EUR) - Department of Technology and Operations Management

E. van Heck

Erasmus University Rotterdam (EUR) - Department of Technology and Operations Management

Date Written: December 2001, 12

Abstract

This paper argues that a better understanding of the business model of web auctions can be reached if we adopt a broader view and provide empirical research from different sites. In this paper the business model of web auctions is refined into four dimensions. These are auction model, motives, exchange processes, and stakeholders. One of the objects of this research is to redefine the blurry concept of the business model by analyzing one business model, the web auction model. We show in this research the complexity and diversity of factors contributing to the success of the web auction model. By generalizing the results to the level of business model we also show how complex and diverse business models can be. Motivated by the lack of empirically grounded justification for the mixed business results of web auctions, this paper adopts a qualitative approach that includes telephone interviews with web auctions developed in different European countries.

Keywords: Web auctions, stakeholders, exchange processes

JEL Classification: M, M11, R4, P42, O21

Suggested Citation

Pouloudi, Athanasia (Nansy) and Paarlberg, Jochem and van Heck, Eric, Web Auctions in Europe (December 2001, 12). Available at SSRN: https://ssrn.com/abstract=370930

Athanasia (Nansy) Pouloudi

Athens University of Economics and Business - Department of Management Science and Technology ( email )

Athens GR-11362
Greece

Jochem Paarlberg

Erasmus University Rotterdam (EUR) - Department of Technology and Operations Management ( email )

RSM Erasmus University
PO Box 1738
3000 DR Rotterdam
Netherlands

Eric Van Heck (Contact Author)

Erasmus University Rotterdam (EUR) - Department of Technology and Operations Management ( email )

RSM Erasmus University
PO Box 1738
3000 DR Rotterdam
Netherlands
+31 10 408 2032 (Phone)
+31 10 408 9010 (Fax)

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