The Tropes of Celebrity Environmentalism

Posted: 26 Oct 2020

See all articles by Crystal Abidin

Crystal Abidin

Curtin University

Dan Brockington

The University of Manchester - Institute for Development Policy and Management

Michael K. Goodman

University of Reading

Mary Mostafanezhad

University of Hawaii at Manoa

Lisa Ann Richey

Roskilde University

Date Written: October 1, 2020

Abstract

Celebrity advocacy for environmental causes has grown dramatically in recent decades. An examination of this expansion and the rise of causes such as climate change reveals the shifting politics and organization of advocacy. We address these changes to the construction and interpretation of celebrity advocacy and detail how they have produced a rich variety of environmental celebrity advocates. We also account for differences between legacy (e.g., radio, TV, newspapers) and online celebrities and their practices (e.g., hashtag publics, brandjacking, online communities). Environmental celebrity advocates’ performances can be divided into nine tropes, each characterized in part by the particular varieties of environmentalism that they promote. We present the tropes and discuss their five cross-cutting themes. We conclude with a set of questions for future research on celebrity environmentalism.

Suggested Citation

Abidin, Crystal and Brockington, Dan and Goodman, Michael K. and Mostafanezhad, Mary and Richey, Lisa Ann, The Tropes of Celebrity Environmentalism (October 1, 2020). Annual Review of Environment and Resources, Vol. 45, pp. 387-410, 2020, Available at SSRN: https://ssrn.com/abstract=3716074 or http://dx.doi.org/10.1146/annurev-environ-012320-081703

Crystal Abidin

Curtin University ( email )

Kent Street
Bentley
Perth, WA WA 6102
Australia

Dan Brockington (Contact Author)

The University of Manchester - Institute for Development Policy and Management ( email )

Manchester
United Kingdom

Michael K. Goodman

University of Reading

Whiteknights
Reading, Berkshire RG6 6AH
United Kingdom

Mary Mostafanezhad

University of Hawaii at Manoa

2500 Campus Road
Honolulu, HI NA 96822
United States

Lisa Ann Richey

Roskilde University ( email )

Geography & International Development
Roskilde DK-4000
Denmark

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