The Study of Service Gap Analysis for Garment Retail Stores - A Literature Review

Journal of the Gujarat Research Society, Vol. 21, No. 16, December 2019

8 Pages Posted: 21 Apr 2021

See all articles by Prof Dr Nitin Zaware

Prof Dr Nitin Zaware

Independent; Rajeev Business School, Pune

Date Written: December 1, 2019

Abstract

This paper is an effort to bring collectively all such research instruments, scales, tools & techniques, so as to help prospective researchers in comparing the same and selecting the one which is close to their usage. The paper also tries to summarize the dimensions and attributes used by authors for different service businesses. The methodology used is a plain evaluation method between a variety of studies conducted on service quality issues, using available research papers from different sources like online databases example- EBSCO & Emerald, and journals from libraries.

Keywords: Service Quality, Scales and Instruments, SERVQUAL, SERVPREF, RSQS

JEL Classification: Marketing Management

Suggested Citation

Zaware, Nitin and Zaware, Nitin, The Study of Service Gap Analysis for Garment Retail Stores - A Literature Review (December 1, 2019). Journal of the Gujarat Research Society, Vol. 21, No. 16, December 2019, Available at SSRN: https://ssrn.com/abstract=3819219

Nitin Zaware (Contact Author)

Rajeev Business School, Pune ( email )

Ganeshkhind
Ganeshkhind
Pune, Maharashtra 411007
India
+91 9860121311 (Phone)

HOME PAGE: http://www.rajiv.edu.in

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