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Influence of Food Photography on Consumer Purchasing Behaviour

Posted: 10 Sep 2021

See all articles by Raghu G

Raghu G

Nitte Meenakshi Institute of Technology; Nitte Meenakshi Institute of Technology - Nitte Meenakshi Institute of Technology, Students; Nitte Meenakshi Institute of Technology

Date Written: August 11, 2021

Abstract

Food Photography is the hobby of many but the concept of Photography is making the consumers curious and it will influence in the purchasing behaviour. As the food photos are attractive it will leads to high influence on consumer mind. Hence this leads to better memory and the consumer will be able to recollect near the shopping area.

Keywords: Food Photography, Consumer Purchasing

Suggested Citation

G, Raghu, Influence of Food Photography on Consumer Purchasing Behaviour (August 11, 2021). Available at SSRN: https://ssrn.com/abstract=3903156

Raghu G (Contact Author)

Nitte Meenakshi Institute of Technology ( email )

P.O. Box 6429
Yelahanka
Bangalore, 560 064
India
+919108810701 (Phone)

Nitte Meenakshi Institute of Technology - Nitte Meenakshi Institute of Technology, Students ( email )

Bangalore
India
+919108810701 (Phone)

Nitte Meenakshi Institute of Technology ( email )

P.O. Box 6429
Yelahanka
Bangalore, 560 064
India
+919108810701 (Phone)

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