The Effects of Reputation and Post Violation Communication on Trust and Distrust
28 Pages Posted: 7 Jun 2003
This paper proposes a laboratory experiment that will lend empirical support to recent theoretical advances regarding the simultaneous occurrence of trust and distrust in relationships. We highlight the role of reputations before a transactional relationship begins, as well as the impact of apologies in rebuilding trust and reducing distrust following a trust violation.
Keywords: Trust, Distrust, Reputations
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