Divide and Decide (DiDe): A Simple Strategy for Managing Groupthink in the Decision Making Process

2 Pages Posted: 26 May 2022

Date Written: May 9, 2022

Abstract

Groupthink, which occurs when a group of people simply follow an individual’s suggested strategy without expressing any opposing ideas, often influences strategic decisions. This study proposes a “divide-and-decide” (DiDe) strategy designed to minimize the effects of groupthink on the selection of decision alternatives. In a pseudo-random number-based simulation exercise following a multi-criteria decision-making framework, the DiDe strategy was found to reduce the influence of groupthink and reveal a different choice of decision strategy than the groupthink scenario.

Keywords: groupthink, decision-making process, multi-criteria decision-making (MCDM), divide-and-decide (DiDe), pseudo-random data, simulation

Suggested Citation

Ahamad, Mazbahul G., Divide and Decide (DiDe): A Simple Strategy for Managing Groupthink in the Decision Making Process (May 9, 2022). Available at SSRN: https://ssrn.com/abstract=4104654 or http://dx.doi.org/10.2139/ssrn.4104654

Mazbahul G. Ahamad (Contact Author)

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