Download This PaperInstruments and Objectives; explaining the News Media Bargaining Code
20 Pages Posted: 2 Jun 2022
Date Written: May 23, 2022
Abstract
Australia's News Media Bargaining Code has been rightly praised as world leading. It has seen over A$200m paid from Google and Facebook to Australian media companies; small, medium and large. There have been some criticisms but nearly all criticise the Code for not doing what it never sought to do. Instead, it was targeted to balancing the bargaining power between the digital platforms and news media businesses, which it was successful in doing, so that commercial deals could be done.
Keywords: Journalism, media, Google, Facebook.
JEL Classification: D, L.
Suggested Citation: Suggested Citation
Rod Sims (Contact Author)
Australian National University ( email )
ANU College of Asia and the Pacific
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