Does Peer Information Crowd Out Performance?
20 Pages Posted: 27 Jul 2022
Date Written: July 13, 2022
People often struggle to achieve self-improvement goals. In a randomized controlled trial, we nudged participants with peer information to sign up for a goal-setting activity. We find that while nudging leads to a higher sign-up rate relative to the baseline without nudging, it does not always improve performance and can even lead to a lower effort when people do not internalise the value of the goal.
Keywords: peer information, nudge, goal-setting, field experiments
JEL Classification: I12; C93
Suggested Citation: Suggested Citation
Lee, Grace and Teo, Jemy and Xiao, Erte, Does Peer Information Crowd Out Performance? (July 13, 2022). Available at SSRN: https://ssrn.com/abstract=4164880 or http://dx.doi.org/10.2139/ssrn.4164880
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