GDPR Compliant Processing of Big Data in Small Business
In Carsten Lund Pedersen, Adam Lindgreen, Thomas Ritter & Torsten Ringberg (eds), Big Data in Small Business – Data-Driven Growth in Small and Medium-Sized Enterprises (Edward Elgar 2021), Chapter 2.
23 Pages Posted: 3 Oct 2022
Date Written: september 21, 2021
Abstract
The processing of personal data has received significant attention in the wake of the adoption of the General Data Protection Regulation (GDPR). Few EU laws have attracted similar popular and global attention.
While the GDPR has directed much-needed attention to the importance of privacy -which includes the protection of personal data - it has at the same time instilled an unhealthy fear in organisations and individuals. As a result, some businesses fail to realise the full potential of big data.
The aim of this chapter is to distil the 99 articles and 173 recitals of the GDPR into six overarching principles—of more or less equal importance - that are easy to understand and integrate into the operation of small business.
Keywords: GDPR; Privacy; Personal Data; Big Data; Compliance
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