Pitching Research® … Idea Matters!

Abstract

Faff’s (2015; 2021) “Pitching Research” framework (PRF) is built on a research planning tool that challenges (novice) researchers to productively communicate their prospective research ideas to academic field experts. The framework gives you a total communication budget of 1,000 words ± 20%, to be allocated across 11 items. The current paper focuses on the fifth listed item in the PRF, (E) Idea. Informed by an extensive personal research career together with insights gleaned from the latest relevant literature, I give practical guidance and tips on how to create an effective research idea.

Keywords: idea, new research ideas, pitching research framework, novice researcher advice, research mentor advice

JEL Classification: G00, M00, B40, A20, B00, C00, D00, E00, F00, H00, I00, J00, L00, Q00, R00, Z00