Overcoming Smes’ Barriers in Adopting Crowdworking with Quality Management Approaches

Abstract

This paper describes a concept to adapt the design of quality management in small and medium sized enterprises (SMEs) to better exploit the potential of crowdworking. It shows how quality management, especially for SMEs, can be organized to make efficient and targeted use of crowdworking and continue to ensure that customer requirements are met. The different forms of crowdworking will be shown. Barriers of SMEs in adopting crowdworking will be identified. A modular reference process model for the quality-oriented use of crowdworking in SMEs will be developed. In addition, concrete recommendations for action to adapt or supplement the design of quality management in SMEs for the efficient and effective use of crowd-based mechanisms are iterative developed.

Keywords: crowdworking, Quality management, SME, reference model, DSRM