FDI in Multi Brand Retail in India is Not That Bad 

Abstract

Retail is a sale to the final consumer for final consumption. Hence retailing can be called as all those activities involved in selling goods or services directly to final consumers for their personal, non- business use via shops, markets, door- to-door selling, mail order or over the internet, where the buyer intends to consume the product through personal, family or household dues. It is the final link that connects the individual consumer with the manufacturing anddistribution chain.India is often, rightly called as the land of villages. Due to the high density of retail outlets in the world, India, sometimes, is also referred as land of small shops. India has 1.5 crore retail shops against the US 9 lakh shops catering to more than 14 times of retail market in India. Post globalization, the retail sector in India is hailed as one of the sunrise sectors in the economy. Retail sector is the largest private industry in India. It employs around 4.2 crore people which is 9% of the total work force in India. It contributes to 10% of its GDP. The retail sector is growing at a very faster phase as the total Private Consumption Expenditure of Indians during post liberalization is growing very fast. Since 2005 every year it is growing at 14% per annum and present it is worth $450 billion.