Management Principles for Evaluating and Introducing Disruptive Technologies: The Case of Nanotechnology in Switzerland

15 Pages Posted: 13 Apr 2004

See all articles by Philip Bucher

Philip Bucher

ETH Zürich

Beat Birkenmeier

Business Results

Harald Brodbeck

Independent

Jean-Phillippe Escher

Swiss Federal Institute of Technology Zurich

Abstract

In this paper, we address the issue of evaluating and introducing disruptive technologies. The empirical data was compiled in an interview-based survey of 20 Swiss organizations of different sizes and from different industries. All of them have been facing the issue of evaluating nanotechnology, and most of them are currently dealing with the introduction of nanotechnology in their products and processes. The underlying framework was elaborated using approaches mainly found in the following streams of technology management literature: technology intelligence, technological decision-making, and technological capability building. The aim of our project was not to advance new management concepts, but to elaborate management principles allowing the organizations to master the challenges during evaluation and introduction of disruptive technologies. We defined these principles through identifying success factors as well as possible pitfalls, and by distilling best management practices in evaluating and introducing nanotechnology.

Suggested Citation

Bucher, Philip and Birkenmeier, Beat and Brodbeck, Harald and Escher, Jean-Phillippe, Management Principles for Evaluating and Introducing Disruptive Technologies: The Case of Nanotechnology in Switzerland. R&D Management, Vol. 33, pp. 149-163, March 2003. Available at SSRN: https://ssrn.com/abstract=513890

Philip Bucher (Contact Author)

ETH Zürich ( email )

ETH-Zentrum
CH-8092 Zurich
Switzerland

Beat Birkenmeier

Business Results ( email )

Siewerdtstrasse 105
CH-8050 Zurich
Switzerland
+41 1 315 40 80 (Phone)
+41 1 315 40 81 (Fax)

HOME PAGE: http://www.uni-kassel.de/CRIS2002/programme_abstract.ghk?name=Birkenmeier

Harald Brodbeck

Independent

No Address Available

Jean-Phillippe Escher

Swiss Federal Institute of Technology Zurich ( email )

ETH-Zentrum
CH-8092 Zurich
Switzerland
+41 (0)1 632 05 77 (Phone)

HOME PAGE: http://www.tim.ethz.ch/members/esc/escherjean-philippe.html

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