Digital Anthropology: Navigating Human Experience in the Age of Artificial Intelligence and Social Media

Abstract

The digital transformation, encompassing the evolution from early internet usage to the rise of artificial intelligence (AI), has fundamentally redefined human existence, behavior, and social organization. This paper explores the concept of "digital anthropology," analyzing the transformative effects of digital technology across generations, with a particular focus on Generation Z and Generation Alpha. By tracing shifts in human behavior, culture, and identity through the lens of digital evolution, this study offers a critical exploration of the present and a forward-looking perspective on the future of digital humanity. The integration of empirical data and theoretical frameworks underscores the significance of understanding the implications of digital technologies on societal structures and individual identities.

Keywords: Digital Anthropology, Digital Identity, Artificial Intelligence, Human Generation, , Social Behavior