Are United States Consumers Tolerant of Genetically Modified Foods?
Posted: 6 Jul 2004
Abstract
Controversy surrounds the introduction of genetically modified foods. One key issue relates to tolerance levels - the impurity rate tolerated before a commodity must be labeled. Currently, the United States has not defined a tolerance level for genetically modified foods. This paper uses data from experimental auctions to test whether consumers prefer foods with 0, 1, or 5% tolerance levels for genetically modified material. We conclude consumers would pay less for food that tolerates genetically modified material, but find no evidence that consumers' place different values on foods with 1 and 5% genetically modified content.
Suggested Citation: Suggested Citation
Rousu, Matthew C and Huffman, Wallace E. and Shogren, Jason F. and Tegene, Abebayehu, Are United States Consumers Tolerant of Genetically Modified Foods?. Available at SSRN: https://ssrn.com/abstract=548082
Do you have a job opening that you would like to promote on SSRN?
Feedback
Feedback to SSRN
If you need immediate assistance, call 877-SSRNHelp (877 777 6435) in the United States, or +1 212 448 2500 outside of the United States, 8:30AM to 6:00PM U.S. Eastern, Monday - Friday.
