A Little Learning is a Dangerous Thing

2 Pages Posted: 26 Oct 2004

See all articles by Robert F. Bruner

Robert F. Bruner

University of Virginia - Darden School of Business

Date Written: September 1, 2004

Abstract

A perfect storm has descended on business schools, challenging them to justify their existence more than at any time I can remember in the last 30 years. The challenge takes many forms, but a common thread is disillusionment with the mission of business learning. My response: Get a grip. We need business learning now more than ever. This column discusses why.

Suggested Citation

Bruner, Robert F., A Little Learning is a Dangerous Thing (September 1, 2004). Available at SSRN: https://ssrn.com/abstract=610722 or http://dx.doi.org/10.2139/ssrn.610722

Robert F. Bruner (Contact Author)

University of Virginia - Darden School of Business ( email )

P.O. Box 6550
Charlottesville, VA 22906-6550
United States
434-924-3823 (Phone)
434-924-0714 (Fax)

HOME PAGE: http://faculty.darden.edu/brunerb/

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