The Graffiti Solution

Wharton Magazine, Winter 1978

3 Pages Posted: 16 Jan 2005 Last revised: 1 Jan 2012

See all articles by J. Scott Armstrong

J. Scott Armstrong

University of Pennsylvania - Marketing Department

Abstract

Graffiti is regarded by many as a blight on our cities because it contributes to visual pollution. City governments spend vast sums in an effort to clean the ubiquitous graffiti from urban walls. I suggest that the cleansing strategy is an expensive, ineffective way of dealing with the problem; well-known management techniques can solve the problem more efficiently.

Keywords: Graffiti, government regulations

Suggested Citation

Armstrong, J. Scott, The Graffiti Solution. Wharton Magazine, Winter 1978. Available at SSRN: https://ssrn.com/abstract=649101

J. Scott Armstrong (Contact Author)

University of Pennsylvania - Marketing Department ( email )

700 Jon M. Huntsman Hall
3730 Walnut Street
Philadelphia, PA 19104-6340
United States
215-898-5087 (Phone)
215-898-2534 (Fax)

HOME PAGE: http://marketing.wharton.upenn.edu/people/faculty/armstrong.cfm

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