Diet Choice and the Role of Time Preference
The Journal of Consumer Affairs, Vol. 37, No. 1, pp. 143-160, 2003
Posted: 20 Jun 2005
Economic theory related to time preference and health may be useful as a means of understanding the predictors of diet choice. The willingness to subvert present for future utility is hypothesized to influence the process of sacrificing time, flavor, convenience, and price in order to choose a healthful diet. Empirical results confirm the unique importance of variables related to rate of future discounting versus variables associated with market or cultural factors.
Keywords: Diet choice, time preference, food consumption, nutrition economics
JEL Classification: A12, D11, D13, D91, I12
Suggested Citation: Suggested Citation