Determinants of the Locus of Global E-Commerce

Electronic Markets, Vol. 11, No. 4, pp. 250-257, 2001

8 Pages Posted: 31 Aug 2005

See all articles by Nir Kshetri

Nir Kshetri

University of North Carolina (UNC) at Greensboro - Bryan School of Business & Economics

Abstract

Internet and e-commerce are experiencing hyperbolic growth rates and highly asymmetric global distribution. There is also a significant variation worldwide in the means used to access the Internet and the e-commerce models adopted. This paper attempts to identify and synthesize the available evidence on predictors of magnitude, global distribution and forms of e-commerce. The analysis indicates that the twin forces of globalisation and major revolutions in ICT are fuelling the rapid growth of global e-commerce. On the other hand, economic and infrastructure related factors, cultural factors, political and legal factors and the activities of supranational institutions determine the proportion of the global e-commerce a country is likely to receive and the forms in which it is implemented. The success of a company is a function of its ability to understand how various environmental factors influence the optimum combination of fixed and mobile telecommunications networks in a country; appropriateness of a product to be sold online; website design; payment mechanism; delivery means; etc.

Keywords: E-commerce, globalisation, socio-cultural factors, political factors, economic factors, supranational institutions

Suggested Citation

Kshetri, Nir, Determinants of the Locus of Global E-Commerce. Electronic Markets, Vol. 11, No. 4, pp. 250-257, 2001. Available at SSRN: https://ssrn.com/abstract=790925

Nir Kshetri (Contact Author)

University of North Carolina (UNC) at Greensboro - Bryan School of Business & Economics ( email )

401 Bryan Building
Greensboro, NC 27402-6179
United States
336-334-4530 (Phone)
336-334-4141 (Fax)

Register to save articles to
your library

Register

Paper statistics

Downloads
199
Abstract Views
1,857
rank
152,438
PlumX Metrics