The Other CSR: Consumer Social Responsibility
Stanford Social Innovation Review, Fall 2006
14 Pages Posted: 17 May 2006 Last revised: 28 Nov 2015
Date Written: May 1, 2006
Recent evidence suggesting consumers don't pull their own weight when it comes to ethical consumerism means that it can be somewhat of a pyrrhic victory for companies seeking to spruce up their social credentials. We discuss the extent to which an onus lies with consumers to help corporations make concrete changes in social responsibility by sticking to their side of the bargain.
Keywords: Social Responsibility, Ethical Consumerism
JEL Classification: A13, M14, M31
Suggested Citation: Suggested Citation