Employees’ Subjective Valuations of Their Stock Options: Evidence on the Distribution of Valuations and the Use of Simple Anchors

Forthcoming

68 Pages Posted: 2 Jun 2006 Last revised: 13 Jul 2010

See all articles by Anne M. Farrell

Anne M. Farrell

Miami University Farmer School of Business - Department of Accountancy

Susan D. Krische

American University - Kogod School of Business

Karen Sedatole

Goizueta Business School

Multiple version iconThere are 2 versions of this paper

Date Written: June 2010

Abstract

Although prior research presents employees’ subjective valuations of their stock options as being either below or above firms’ opportunity cost of issuing options, we examine subjective valuations in terms of their distribution around cost. We argue that variation of subjective valuations within this distribution is at least partly attributable to employees’ failure to fully incorporate the time-value component of options and their tendency to, instead, anchor on readily-available components of option value. Using both “real-world” and experiment data, we show that a significant proportion of both employees (30 percent) and experiment participants (47 percent) anchor on three readily-available values, two of which lie below cost (zero value, intrinsic value) and one of which lies above (stock price). We further find that a stock option education program aimed at mitigating the tendency to disregard the time-value component leads to a significant change in valuations (in terms of both median values and dispersion) and lower reliance on simple anchors. Education in the form of cognitive feedback has a greater effect on subjective valuations of additional options with differing characteristics as compared to education in the form of outcome feedback on the original option holdings.

Keywords: Employee stock options (ESO), subjective valuation, heuristics, anchors, Black-Scholes

JEL Classification: D02, D80, J33, M40, M52

Suggested Citation

Farrell, Anne M. and Krische, Susan D. and Sedatole, Karen, Employees’ Subjective Valuations of Their Stock Options: Evidence on the Distribution of Valuations and the Use of Simple Anchors (June 2010). Forthcoming. Available at SSRN: https://ssrn.com/abstract=906020

Anne M. Farrell

Miami University Farmer School of Business - Department of Accountancy ( email )

800 East High Street
3094 Department of Accountancy / MSC 1002
Oxford, OH 45056
United States

Susan D. Krische (Contact Author)

American University - Kogod School of Business ( email )

4400 Massachusetts Ave NW
Washington, DC 20016
United States
202-885-2082 (Phone)
202-885-1992 (Fax)

Karen Sedatole

Goizueta Business School ( email )

1300 Clifton Road
Atlanta, GA 30322-2722
United States

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