Syllabus: First Year Management Communication 2003
3 Pages Posted: 21 Oct 2008
This syllabus outlines Darden's innovative first-year management-communication curriculum. Its purpose is to provide a model for other educators who are looking for a comprehensive introduction to essential communication topics and skills in the context of an MBA program. Additional notes will introduce each module in more detail and offer assignments. See also “Management Communication Fall Semester Outline” (UVA-BC-0161) and “Management Communication Spring Semester Outline” (UVA-BC-0162).
SYLLABUS: FIRST YEAR MANAGEMENT COMMUNICATION 2003
Today's global business environment requires a working knowledge of a broad range of communication issues and skills. In fact, communicating is much of the work that managers do. Managers use language to influence people and to get things done. At the same time, what you do and how you do it also communicates. As a manager, you need to communicate credibly not only for yourself but as a symbol of the organization you represent.
To prepare you for leadership in your career ahead, First Year Management Communication (MC) takes a strategic approach. Communication strategies can be formed at the individual, group, and organizational levels. In each of these cases, our goal is to help you to develop sound judgment in challenging communication situations and to skillfully realize your intentions.
FY MC Course Objectives
· Build your knowledge of the issues and best practices involved in management communication
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Keywords: Management Communication, Corporate Communication, Communication Strategy, Leadership
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