Euronext N.V.: The Fight for Liffe (B)
2 Pages Posted: 21 Oct 2008
The bidding begins and ends in the B case, the sequel to Euronext NV: The Fight for LIFFE (A) (UVA-BC-0196). See also the C case (UVA-BC-0198).
Keywords: mergers and acquisitions, communications, cross-cultural, strategy formulation
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