Ibm and Apple Computer Alliance (D) Epilogue: 1995-96
8 Pages Posted: 21 Oct 2008
The D case provides the epilogue to the story of the alliance between IBM and Apple. See also the A (UVA-M-0509), B (UVA-M-0510), and C (UVA-M-0511) cases.
Keywords: conflict management, strategic alliance, strategic planning, technology management
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