Etwas Neues: Keizou Saji, an Entrepreneur (1919-1999)
Reitaku International Journal of Economic Studies, Vol. 14, No. 1, March 2006
56 Pages Posted: 24 Oct 2006
Keizou Saji was the Chairman and CEO of Suntory Limited, a beverages and food manufacturing company in Japan. Although he was not as recognized among the global business community as Akio Morita of Sony Corporation, and Souichirou Honda of Honda Motor Company, in Japan he was as famous and widely regarded as Morita and Honda. He was seen as one of the country's most influential entrepreneurs for his business achievements, performances and entrepreneurship. This paper explores the kinds of innovations he made as the CEO of Suntory limited, and verifies why he is worthy to be called an entrepreneur.
Keywords: Entrepreneur, Entrepreneurship, Innovatoor, Innovation, Entrepreneurial Management, Entrepreneurial decision-making
JEL Classification: B21, D21, D80, D81, L20, L21, M13, M31, N80, N85
Suggested Citation: Suggested Citation