Foundations of Entrepreneurship

9 Pages Posted: 30 Apr 2007

See all articles by Jeffrey A. Robinson

Jeffrey A. Robinson

New York University (NYU) - Leonard N. Stern School of Business

Date Written: December 31, 2004


The purpose of this course is to explore the many dimensions of new venture creation and growth and to foster innovation and new business formations in independent and corporate settings. This course uses and integrates many of the disciplines in the MBA curriculum. This course appeals to individuals who have a strong desire to become an entrepreneur, or work in a startup, early stage or entrepreneurial minded company that may be pursued now or later in their careers. It also is for those individuals who are considering obtaining jobs in consulting, venture capital, or investment banking where they are dealing with new or relatively new ventures.

This special section of Foundations of Entrepreneurship will focus on social entrepreneurship. We define social entrepreneurship as the process of using business skills to create innovative approaches to societal problems. These nonprofit and for profit ventures have a social mission and aim to be financially self-sustainable or profitable. This section is designed to teach students about all aspects of the traditional business planning process, with particular attention paid to the challenges of social venture creation. Topics will include opportunity assessment, business models in the social sector, acquiring the necessary resources to grow a new venture, and the tradeoffs between social and financial returns on investment.

Students are expected to complete a semester long project (a social venture plan or case study) to be evaluated by classmates, faculty and an outside panel of practitioners. Students will also be expected to attend one outside class session during the semester. These field trips provide the opportunity for students to learn from experienced practitioners in the field.

Keywords: social entrepreneurship, syllabi, social enterprise, entrepreneurship

Suggested Citation

Robinson, Jeffrey A., Foundations of Entrepreneurship (December 31, 2004). Available at SSRN: or

Jeffrey A. Robinson (Contact Author)

New York University (NYU) - Leonard N. Stern School of Business ( email )

44 West 4th Street
Suite 9-160
New York, NY NY 10012
United States

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