Triple Play Time

Communications & Strategies, No. 63, p. 51, 2006

21 Pages Posted: 13 Jun 2007


Digital convergence thrusts telephony, television and the internet into the socalled 'triple play' offerings, creating new forms of rivalry between cable operators and telephone companies. Markets participants feel compelled to enter new industries to survive, even though their core competencies are limited to their primary market. The outcome of triple play competition is likely to depend on the speed of the development of new technologies and the adaptation of the regulatory environment. In the short run, telephone companies will enjoy an advantage attributable to switching costs. However, this advantage will erode as younger subscribers switch to telephony on the internet.

Keywords: triple play, bundling, digital convergence, broadband access, television and telephone

JEL Classification: H41, K23, L82, L86, L88, O14, O33, O34, L96

Suggested Citation

Crampes, Claude and Hollander, Abraham J., Triple Play Time. Communications & Strategies, No. 63, p. 51, 2006, Available at SSRN:

Claude Crampes (Contact Author)

Toulouse University ( email )

Manufacture des Tabacs
21 Allee de Brienne bat. F
Toulouse Cedex, F-31000

Abraham J. Hollander

University of Montreal ( email )

C.P. 6128 succursale Centre-ville
Montreal, Quebec H3C 3J7

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