The Basics of a Business Plan for Development Professionals
A GUIDE TO DEVELOPING AGRICULTURAL MARKETS AND AGRO-ENTERPRISES, Daniele Giovannucci, ed., World Bank, 2001
13 Pages Posted: 28 Jun 2007
A business plan is not only for private sector companies that seek financing. It's rigor encourages a thorough assessment of every important aspect related to the feasibility and sustainability of a project or enterprise. It covers topics that are sometimes overlooked or insufficiently addressed in development projects such as: market orientation; market analyses; detailed operational procedures; intangible assets; and realistic financial projections. Therein lies its value to development initiatives: providing a thorough, private-sector style strategy to help ensure a well-planned and viable project. This covers the basic components and how to formulate one.
Keywords: business development, agro-enterprise development, agribusiness, management, marketing, financial statements, net present value, internal rate of return, financing, feasibility
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