Media Power
40 Pages Posted: 10 Nov 2017
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Media Power
Columbia Business School Research Paper No. 17-107
Number of pages: 40
Posted: 10 Nov 2017
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Date Written: January 27, 2017
Abstract
This paper defines the power of a media organization as its ability to induce voters to make electoral decisions they would not make if reporting were unbiased. It derives a robust upper bound to media power over a range of assumptions about the beliefs and attention patterns of voters. The paper then presents estimates of the power index for the US and shows how these can inform merger analysis and other policy debates.
Keywords: media power, media concentration
JEL Classification: L82
Suggested Citation: Suggested Citation
Prat, Andrea, Media Power (January 27, 2017). Columbia Business School Research Paper No. 17-107, Available at SSRN: https://ssrn.com/abstract=3067129 or http://dx.doi.org/10.2139/ssrn.3067129
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