Hedging by Giving: Spiritual Insurance and Religious Donations

120 Pages Posted: 18 Jul 2025 Last revised: 9 Jun 2026

See all articles by Yu-Jane Liu

Yu-Jane Liu

Peking University - Guanghua School of Management

Juanjuan Meng

Peking University - Guanghua School of Management

Dalin Sheng

Southwestern University of Finance and Economics (SWUFE)

Guangxin Yang

Peking University - Guanghua School of Management

Yu Zhang

Peking University - Guanghua School of Management

Date Written: February 18, 2022

Abstract

We investigate “spiritual insurance”—a mental strategy for coping with risk, where individuals engage in good deeds, including donations, in exchange for perceived blessings and protection. Using bank transactional data, we show that higher income uncertainty and health shocks lead to increased donations, particularly to religious charities. Moreover, individuals who donate to religious charities tend to reduce insurance expenditures. In a field experiment on millions of potential donors through an online platform, we find that spiritual insurance narratives increase giving, providing direct causal evidence for such a motive. Our findings provide new evidence on how spiritual insurance affects household risk-coping behavior.

Keywords: Spiritual Insurance, Behavioral Household Finance, Income Uncertainty

JEL Classification: D14, D81, G22

Suggested Citation

Liu, Yu-Jane and Meng, Juanjuan and Sheng, Dalin and Yang, Guangxin and Zhang, Yu, Hedging by Giving: Spiritual Insurance and Religious Donations (February 18, 2022). Available at SSRN: https://ssrn.com/abstract=5347840 or http://dx.doi.org/10.2139/ssrn.5347840

Yu-Jane Liu

Peking University - Guanghua School of Management ( email )

Beijing
China

Juanjuan Meng

Peking University - Guanghua School of Management ( email )

Peking University
Beijing, Beijing 100871
China

HOME PAGE: http://www.gsm.pku.edu.cn/faculty_and_research/en/en_teacherDetail.html?crmurl=http://crm.gsm.pku.ed

Dalin Sheng

Southwestern University of Finance and Economics (SWUFE) ( email )

55 Guanghuacun St,
Chengdu, Sichuan 610074
China

Guangxin Yang

Peking University - Guanghua School of Management ( email )

Peking University
Beijing, Beijing 100871
China

Yu Zhang (Contact Author)

Peking University - Guanghua School of Management ( email )

Peking University
Beijing, Beijing 100871
China

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