Ken Wong

U21Global Graduate School

88B, Level Three, Amoy Street

Singapore, 069907

Singapore

SCHOLARLY PAPERS

3

DOWNLOADS

0

CITATIONS

0

Scholarly Papers (3)

1.

Diamonds are No Longer Forever: Finding New Ways to Prosper in a Weak Economy

U21Global Authentic Assessment Series No. AA-2009-009
Posted: 08 May 2010
Clemens Bechter and Ken Wong
Thammasat University - Faculty of Commerce and Accountancy and U21Global Graduate School

Abstract:

Diamonds, Jewellery, Promotion, New product development, Channel development, Luxury goods, Gem Diamonds, United Kingdom

2.

Flying Like a Bird with Jetpack: The New Human Flying Machine from Inventor Glenn Martin

U21Global Authentic Assessment Series, No. AA-2009-008
Posted: 07 May 2010
Paul Ballantine and Ken Wong
University of Canterbury and U21Global Graduate School

Abstract:

Aviation, Transportation, Aircraft, New product development, Entrepreneurship, Invention, New Zealand

3.

Getting Smart in the Smartphone Market: New Marketing Strategy for i-Mate

U21Global Authentic Assessment Series No. AA-2009-007
Posted: 07 May 2010
Ken Wong
U21Global Graduate School

Abstract:

Smartphone, Wireless communications devices, PDA, Corporate restructuring, Marketing, New product development, i-mate, Dubai, United Arab Emirates