Susant Baral

Berhampur University

Ganjam Odisha

Berhampur, Orissa

India

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New-Product Management: Issues and Strategies

Vanijya, Dibrugarh University Journal of Business Studies, Volume 7, (1995), ISSN 0972-6594
Number of pages: 6 Posted: 07 Apr 2016
Rabi Subudhi and Susant Baral
KIIT University - School of Management and Berhampur University
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Abstract:

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New Product Diffusion, Marketing, Product-launching