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Yue Guo
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SCHOLARLY PAPERS
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Scholarly Papers (1)
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To Sell or Not to Sell: Exploring Seller's Trust and Risk of Chargeback Fraud in Cross-Border Electronic Commerce
Yue Guo, Yongchuan Bao, Stuart Barnes, Khuong Le‐Nguyen. 2017. To Sell or Not to Sell: Exploring Seller's Trust and Risk of Chargeback Fraud in Cross-Border Electronic Commerce. Information Systems Journal, Forthcoming.
Number of pages: 45
Posted: 09 May 2017
Yue Guo,
Yongchuan Bao
,
Stuart Barnes
and
Khuong Le-Nguyen
affiliation not provided to SSRN
, University of Alabama at Huntsville - Department of Management, School of Management and Business, King's College London and Kent State University
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Abstract:
e-commerce; sellers; trust; cross-border; chargeback fraud; PLS-PM
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