Isfahan
Iran
University of Isfahan - Department of Management
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Mouth, Social network services, Media, Mathematical model, Internet, Industries, Economics
brand; brand image; purchase intention; aviation industry
Hedonic Value, Utilitarian Value, Mall Image, Mall Loyalty, Shopping Well-Being
Keywords Brand competitive positioning, Credibility, Desirability, Home appliance industry, Marketing communication, Perceived quality, Reputation
experiential marketing; brand equity; SWIPE model; Aaker’s CBBE model; Samsung.
Website design, SEO techniques, E-tourism, Tourism centers, Travel agencies
Tourist engagement, relationship quality, tourist citizenship behavior, hotel industry
corporate social responsibility; CSR; social performance; financial performance; consumer reactions; foods industry
competitiveness, macro factors of competitiveness, micro factors of competitiveness, SMEs
Internet Customer satisfaction, Context, Companies, Optimization
life satisfaction, cybersecurity awareness, internet dependence, burnout
Life Satisfaction, Cybersecurity Awareness, Internet Dependence, Burnout
E-Tourism, Information Communication Technology, Marketing Mix, Tourism Enterprise
ERP (Enterprise Resource Planning), EB (E-business), KM (Knowledge management), CRM (Customer Relationship Management), SCM (Supply Chain Management).
Benchmarking, Corporate Strategic Behavior, Individual Advantage, Manifestation
strategic barriers, structural barriers, electronic banking, Sepah Bank, Isfahan, Iran, electronic commerce, customer satisfaction, employee satisfaction , government benefit , society benefit
Sustainable development, Industries, Cultural differences, Economics, Internet, Global communication
Cultural differences, Industries, Three-dimensional displays, Consumer electronics, Economics, Business, Global communication
electronic commerce, electronic trust, online shop, virtual communities
