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Ali Sanayei

University of Isfahan - Department of Management

Isfahan

Iran

  • University of Isfahan - Department of Management

SCHOLARLY PAPERS

2

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483

TOTAL CITATIONS

3

Scholarly Papers (2)

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1.

The Role of Brand Image in Forming Airlines Passengers’ Purchase Intention: Study of Iran Aviation Industry

Int. J. Services and Operations Management, Vol. 19, No. 3, pp. 360–376, 2014
Number of pages: 17 Posted: 14 Jun 2018
Majid Mohammad Shafiee, Ali Sanayei, Arash Shahin and Hossein Rezaei Dolatabadi
University of Isfahan - Department of Management, University of Isfahan - Department of Management, University of Isfahan - Department of Management and University of Isfahan - Department of Management
Downloads 378 (195,274)
Citation 3

Abstract:

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brand; brand image; purchase intention; aviation industry

2.

Effects of ICT on Marketing Mix in Electronic Tourism Shaping Marketing Strategies in E-Tourism Enterprises

EFFECTS OF ICT ON MARKETING MIX IN ELECTRONIC TOURISM SHAPING MARKETING STRATEGIES IN E-TOURISM ENTERPRISES, 6th ecdcconference 2012
Number of pages: 8 Posted: 26 Mar 2021
Ali Sanayei, Majid Mohammad Shafiee, Hossein Shams and Hamid Golchin
University of Isfahan - Department of Management, University of Isfahan - Department of Management, affiliation not provided to SSRN and affiliation not provided to SSRN
Downloads 105 (664,543)

Abstract:

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E-Tourism, Information Communication Technology, Marketing Mix, Tourism Enterprise