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Pranshuman Parashar

Prestige Institute of Management

Assistant Professor

Airport Road, Opposite Deendayal

Nagar

Gwalior, MP 474 020

India

  • Prestige Institute of Management

SCHOLARLY PAPERS

2

DOWNLOADS

361

TOTAL CITATIONS

0

Scholarly Papers (2)

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1.

The Impact of Brand Trust, Brand Values and Acceptability of Non-Vegetarian Brands Available in Gwalior Region

Proceedings of 10th International Conference on Digital Strategies for Organizational Success
Number of pages: 13 Posted: 31 Dec 2018
Brahmmanand Sharma, Navita Nathani and Pranshuman Parashar
Prestige Institute of Management, Prestige Institute of Management and Prestige Institute of Management
Downloads 270 (282,737)

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Brand Trust, Brand Values, Brand Acceptability

2.

Antecedents of Green Loyalty: A Study of Consumer Using Rechargeable Battery

Proceedings of 10th International Conference on Digital Strategies for Organizational Success
Number of pages: 4 Posted: 31 Dec 2018
Pranshuman Parashar, Garima Mathur and Brahmmanand Sharma
Prestige Institute of Management, Prestige Institute of Management and Prestige Institute of Management
Downloads 91 (736,406)

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Green Loyalty, Environment